Digital Account Group Director - Advertising Agency 6266-7721 at Knoxville

Job Description:

Now seeking a highly experienced Account Director to assist in managing our most long-standing client relationships. The right candidate will have extensive digital account experience at a mid-sized advertising agency (50-200). You should be familiar with the creative process and comfortable managing campaigns involving branding, websites, mobile apps, digital direct media, content marketing, PPC, and texting programs. As this is a highly critical position, we will maintain a rigid criteria and only pursue applicants who closely match this description. Please consider this before taking the time to apply.

Responsibilities:

• Manage critical client relationships
• Provide visionary strategic leadership for your accounts
• Serve as primary client contact
• Lead digital strategy development and branding programs
• Plan and coordinate comprehensive digital and branding campaigns
• Monitor results and analytics weekly on digital and tradtional projects and campaigns
• Develop A/B tests and fine-tune results
• Organize and lead creative briefing meetings, collaborating with designers, developers, UX, technical directors, data analysts, communications specialists and the creative team leads
• Compose and deliver all internal communications, including job starters, change orders, creative briefs, media plan requests, buy auths, and timelines
• Review monthly billing to ensure accuracy among all client project estimates
• Develop and present monthly budget recaps
• Create accurate income forecasts and projections
• Contribute to new business development and make a noted impact on accounts won for your group
• Protect and build the agencys stellar relationship with clients in your group

Requirements:

• Minimum 8 years experience as a Senior Account Group Director/Supervisor at a digital agency or digital/advertising agency with 50 to 200 employees.
• Demonstrable expertise in digital marketing, including content marketing, digital-direct, websites, texting programs, apps and mobile
• B.A. minimum in Marketing, Advertising, or Public Relations
• MBA desired and much preferred
• Corporate marketing experience helpful ONLY if candidate also has minimum agency experience as noted above

Job Highlights:

• Progressive work environment
• Competitive salary
• Full benefits - health, dental, vision, life, disability, 401(k)
• Highly visible position within agency

Skills/Qualifications/Keywords:

Digital Media, Sports, Retail, Entertainment, Fitness, B2B, Mobile, Apps, Web, Content Marketing

If you have a friend or colleague you would like to refer to this position, we offer an excellent referral bonus program.

If interested in this excellent opportunity, please send your resume in a Word document to: jkerr@skyfirm.net

Country: USA, State: Tennessee, City: Knoxville, Company: Sky Firm.